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Mark Zuckerberg iPad Drawing DinisGuarda

Facebook IPO how Social Media disrupts the economy!

Facebook IPO is out there and is real! It shows that Software, the Digital and the Social Media industry as a whole are eating / replacing the economy / disrupting it. And although it seems crazy I believe it is also good news, not just because of Facebook in itself but because of what it represents, the digital world industry and all the economy. The advent of Facebook is the emergence of new digital open data, a somehow new economy. If Facebook keep they user base happy they are well positioned Read more […]

Building a Social Media Machine and Strategy

Business and media worldwide are working hard in the questions and challenges that Social Media brought with it. Web evolved from a close network of IPs into a web wide open system where Search and Social Media environment have overthrown almost everything and it is irreversible to have a strategy and to create a social media machine if you are a business. And this bring a lot of concerns how to manage a social media strategy and how to behave on a Social media world. The first question to ask: Read more […]